people enjoying a concert

Party Like It’s 1999 | Reunion Tours & Nostalgia Marketing

First it was Spice Girls and now the Backstreet Boys have announced a reunion tour. These concerts are expected to gross a very large amount of money, but why are they? First and foremost, the hype was perfect leading up to the confirmation of these tours. Rumors began swirling on the internet long before the tour was announced. This is …